Plan and book your Direct Mails according to your needs

Automated campaigns
Automatically trigger Direct Mail campaigns when a certain amount of recipients is reached or at a fixed recurring time. This will save you up to 90% manual effort and enable more relevant touchpoints.
Single campaigns
Send letters, postcards or self-mailers  in just a few clicks. Choose from all common standard formats and easily upload all required files.
Enterprise-level security & support
Our support and customer success teams are ready to help at every turn! We take your trust seriously: That’s why optilyz is fully GDPR compliant and meets the highest data protection standards.

Make Direct Mail your most powerful CRM channel

Optimisation
A/B test formats, incentives and visual imagery to improve Direct Mail success by up to 70%. Keep track of your campaigns in our intuitive dashboard and update campaigns based on performance outcomes.
Personalisation
Make use of extensive personalisation and segmentation options to make Direct Mail content more relevant. Even1:1 image personalisation is easy to set up and will generate amazing results.
Address cleaning
Roughly 6% of address data contains flaws. Reduce the unnecessary cost of undeliverable mail via our proprietary and free data cleaning feature.

Benefit from the leading all-in-one Direct Mail software

International campaigns
Send international campaigns in country-specific standard formats. Take advantage of cost savings thanks to our international print and delivery network while reaching customers quickly.
All formats & all print methods
Whatever you plan to send, we’ve got you covered: Choose almost any format, then print campaigns digitally or offset. Then lean back: we will ensure that the highest printing standards are met.
Price calculator
Calculate the expected cost of your planned campaigns before committing to a campaign. This way you can easily plan campaigns based on your available budget.

Professional Services

Custom connector
Import data from third-party systems, like recommendation engines or data storage systems, to enrich your Direct Mail campaigns with valuable information and images.
Data transfer in marketing cloud
optilyz is pre-installed in the leading marketing clouds and CDPs and can also be connected to almost all systems via API or webhooks.
Complex webhooks
optilyz aggregates and enriches your mailing data, then sends it to your CRM or analytics tool in any format via any protocol, providing custom, detailed data for analysis or triggering workflows.

Ready to get started?

You want to know more about the optilyz software and your options with direct mail automation?

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